What questions to ask yourself to determine your ideal niche clients Why you should focus on an industry niche that you want to work with and that can pay you well Once you figure out what core group of customers work best, it can be an absolute game-changer in your bookkeeping business.ĭuring this fun and inspiring interview, you'll learn. Our guest, Ingrid Edstrom pointed out that in 2015, her bookkeeping company, Polymath, had 96 clients, but after finding a profitable niche, it now serves only 30, but it makes double the money. Unfortunately, that thinking can attract potentially bad clients who are not a fit.īy not taking the time to identify what type of client would be ideal from a financial and personality standpoint for you, accepting “EVERYONE” can lead to increased headaches, stress and payment issues. Many bookkeepers don't have a clear niche of clients they focus on and, as a result, they likely accept any new customers that walk through the door.
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